The Association for Consumer Research Conference (ACR), world’s premier venue for consumer research will take place in Paris, France, October 1-4 2020.

Lifestyle research center at emlyon is strongly present in organizing the conference, by co-hosting the ACR Film Track. In this track, videographic work addressing theoretical questions and analytical insights will be presented in form of research-oriented short-films (10-20 min in length). We invite films that address in particular the audiovisual character of consumer research phenomena or innovative film-based approaches that advance the field in new directions.

Film submissions are invited by: 4 March, 2020

Call for papers click: HERE.

Co-chairs: Profs Joonas Rokka & Ekant Veer

For recent examples, find here two award-winning works from 2019 ACR Film Track (Atlanta, USA):

  • Thomas Stenger (2019)  « Spot – Conquering the Public Space – Ethnography of a Spatial Practice: Downhill Longboarding » – trailer:
  • Takeshi Mitsui et al. (2019) « Zakka: Uncategorized Culture of Uncategorized Goods, An Oral History of Uncategorized Man » – trailer: