IP are privileged moments to present our research works whatever their maturity level. It’s an “Internal meeting” in a friendly atmosphere.
Presentations should not exceed 20 minutes so as to keep plenty of time for discussion.
|Date||Who is presenting?||Title of the paper|
|22.10.18 / 12:30-13:45
|Karine RAIES||Consumer’s Reactance within a prevention campaign: Role of choice and Meaning.|
|12.11.18 / 12:30-13:45
|Anissa POMIES||Market extension: a flat theorization.|
|26.11.18 / 12:30-13:45
|Club Med: Creating Powerful Affective Atmospheres as Service Experience.
(For an additional insight have a look to this video)
|14.01.19 / 12:30-13:45
Birkbeck, University of London
|Who’s bad? A Theorization of Deviance in Consumer Communities and Its Effects on Community Vitality.|
|07.05.19 / 12:30-14:30
University of Winsconsin – Madison
|The Second Marketization of Dating: Mobile Dating Apps and the Emergence of the Gamified Dating-Market Modality
Mapping Brand Publics’ Social Imaginaries on Instagram