IP are privileged moments to present our research works  whatever their maturity level. It’s an “Internal meeting” in a friendly atmosphere.

Presentations should not exceed 20 minutes so as to keep plenty of time for discussion.

Date                                                    Who is presenting?                                                  Title of the paper
22.10.18 / 12:30-13:45
Wellness Center
Karine RAIES Consumer’s Reactance within a prevention campaign: Role of choice and Meaning.
12.11.18 / 12:30-13:45
Wellness Center
Anissa POMIES Market extension: a flat theorization.
26.11.18 / 12:30-13:45
Amphi 5
Joonas ROKKA
Lionel SITZ
Club Med: Creating Powerful Affective Atmospheres as Service Experience.
(For an additional insight have a look to this video)
14.01.19 / 12:30-13:45
Salle 1108
Olivier SIBAI
Birkbeck, University of London
Who’s bad? A Theorization of Deviance in Consumer Communities and Its Effects on Community Vitality.
07.05.19 / 12:30-14:30
Salle 372
University of Winsconsin – Madison

Alessandro CALIANDRO
School of Management – University of Bath

The Second Marketization of Dating: Mobile Dating Apps and the Emergence of the Gamified Dating-Market Modality

Mapping Brand Publics’ Social Imaginaries on Instagram