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Press 2018-06-14T16:56:45+00:00
  • Collecte de données clients en PDV : où en sommes-nous ? Survey Magazine, by Margherita Pagani, Joonas Rokka, Published 3.5.2018.
  • Cambridge Analytica’s ‘secret’ psychographic tool is a ghost from the past, The Conversation (UK), by Joonas Rokka, Massimo Airoldi, Published 2.4.2018.
  • Champagne: four founding myths of a global icon, The Wire, by Joonas Rokka, Published 11.1.2018.
  • Champagne: four founding myths of a global icon, The Conversation (UK), by Joonas Rokka, Published 8.1.2018.
  • How KFC made Christmas all about fried chicken – in Japan, South China Morning Post, by Kate Taylor, Published 26.12.2017.
  • Selfies et marques, l’amour vache? Courrier Cadres, by Joonas Rokka, Published 20.9.2017
  • The Spirit of the West, Wall Street International, by Alex Watson, Published 28.6.2017
  • De l’expérience utilisateur vient l’attachement, Courrier Cadres, by Margherita Pagani, Published 05.2017
  • Pourquoi les startups ont intérêt à investir les médias sociaux, Les Echos Start, by Margherita Pagani, Published 01.2017
  • YouTube Users Are Reinventing The Way We Classify Music, Vocativ, by Cassie Murdoch. Published 05.2016.
  • It Sounds Like YouTube Is Changing the Way People Listen to Music, New York Magazine,  by Drake Baer. Published 05.2016.
  • Le Hold-up du flament rose et le gang des cheveux blancs, 01 NET, by Margherita Pagani, Published 10.2017
  • Les opérateurs augmentent les prix de leurs forfaits, RCF RADIO, by Margherita Pagani, Published 1.9.2017
  • Pourquoi vous voyez des bouées flamant rose partout cet été, Slate, by Margherita Pagani, Published 19.8.2017
  • Marques et les selfies: pour le meilleur et pour le pire…, La Tribune, by Joonas Rokka, Published 26.5.2017
  • Comment les selfies peuvent construire – et déstabiliser – les marques, The Conversation (FRA), by Joonas Rokka, Published 25.5.2017
  • How selfies build – and destablise – brands, The Conversation (UK), by Joonas Rokka, Published 27.4.2017
  • 【聖誕食乜好】日本人過聖誕必備炸雞 兩個月前要預約, HK01, Published 25.12.2016
  • Comment et pourquoi le champagne est devenu un vin des fêtes, Le Point, by Joonas Rokka, Published 24.12.2016
  • How KFC became a Christmas tradition in Japan, Business Insider (UK), by Kate Taylor, Published 23.12.2016
  • KFS met Kerstmis: een unieke Japanse traditie, Metro (BE), Published 20.12.2016
  • Kỳ lạ người Nhật ăn Giáng Sinh với gà rán KFC, BBC (Vietnam), by Eric Barton, 23.12.2016
  • Mengapa Jepang merayakan Natal dengan makan KFC? BBC (Indonesia), by Eric Barton, Published 22.12.2016
  • Champagne : Les quatre “myths” fondateurs d’un icône mondial, The Conversation (FR), by Joonas Rokka, Published 19.12.2016
  • Christmas in Japan? That Must Mean KFC, Fortune, by Kevin Lui, Published 19.12.2016
  • Why Japan celebrates Christmas with KFC, BBC, by Eric Barton, Published 19.12.2016
  • Champagne : les quatre “mythes” fondateurs d’une icône mondiale, The Conversation, by Joonas Rokka, Published 19.12.2016
  • Miksi odottavan aika on pitkä? Tiede, Johanna Junttila, Published 9.2015
  • Cultivating timeflow: Can consumers shape how they experience time? Science Daily, Published 31.3.2015
  • De l’expérience utilisateur vient l’attachement, Courrier Cadres, by Margherita Pagani, Published 31.03.2017
  • Personalising Social Media to Build ‘Brand Love’., 2 P.., Digital Marketing Management, by Margherita Pagani, 2015
  • Pourquoi les startups ont intérêt à investir les médias sociaux, Les Echos Start, by Margherita Pagani, 2017
  • Size matters: Should you buy Twitter followers?, Modern Manager, by Margherita Pagani, Published 28.03.16
  • How Ad blockers are encouraging companies to tackle consumer privacy concerns., 2 P.. , Fourth Source, by Margherita Pagani, 2016